NAIVAS FOODMARKET OPENS AT ANANAS MALL, MAKONGENI THIKA

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Naivas supermarket opens their newest outlet at Ananas Mall,
Thika on the 1 st of December, 2020.
The mall is located in Makongeni along Garissa Road in Thika where naivas occupies
32,382Square feet of the mall’s ground floor space which brings naivas Supermarkets outlets
tally at 68. This also brings the number of outlets in Thika Town to two with the other naivas
outlet being in Thika CBD.
This new development comes barely a week after the opening of naivas Supermarkets 67 th
outlet in the heart of Nairobi CBD at Hazina Towers (Former Nakumatt Lifestyle). It also opens
its doors during the exciting naivas annual Christmas Campaign ‘kikwetu’ whose 2020 tagline is
“Krisi Bila Worries, Krisi na naivas”. During the campaign, shoppers will enjoy crazy in store
offers as well as stand a chance to win gift vouchers or mbuzis. This is all in an effort to ensure
a truly authentic Kenyan Christmas for all its shoppers especially in a year where shoppers have
had to bear the brunt of COVID-19.
Commenting on the development, Ananas Mall Manager, Emily Warue Gachego said the move
fits within the mall’s strategic objective to enhance variety for the shoppers.
“We are pleased to welcome naivas Supermarket on board as our anchor tenant, who we
believe fits perfectly within our growth and expansion strategy. The partnership has been
motivated by the need to continually offer shoppers an experience that compliments their lives
by being a one stop shop as we strive to live up to our slogan to become ‘a shopper’s
paradise’,” she said.
On its part, naivas says the new store will be a foodmarket which is in line with the company’s
growth strategy geared towards promotion of healthy lifestyles, supporting of local economies
and indigenous small and medium sized firms
Speaking during the official opening of the outlet, naivas Chief Commercial Officer, Willy Kimani
said: “We are delighted that as a homegrown Kenyan brand, we have reached heights
previously unprecedented in the retail industry by opening the 68 th store at Ananas mall
Makongeni, Thika.We are making a grand return to Thika this time with a Foodmarket, following
the support of the local community that has seen the success of our branch in Thika Town that
was set up four years ago 23 RD November 2016.”
The retailer still has a busy December ahead with a second outlet set to be open in Ongata
Rongai and another in the coastal region.